URL: http://www.youtube.com/watch?v=QGn8F4j6pH8
In my opinion, this video is important for designers, because Behar used various design projects to show that design isn't just about styling, creating something that simply look beautiful. Rather it should be combining the stories into design, adding values for the product to be exsist.
Both the Y water and the $100 laptop have a reason for them to exsist. The Y water is to promote healthy drinking for kids, to keep them away from soft drinks. The shape of the bottle is very organic and pleasing, also the bottle can actually turn into toys afterwards. Turning the bottle into a collactable toy is really a good reason for kids to keep drinking that drink. As for the $100 laptop, its purpose is to promote educating with technology for the poor children. 'one laptop per children', to design low cost laptops for poor children is such a meaningful thing to design. It's not just about enhancing pleasure for users, but its to provide them things that they dont have before.
I agree with him that, design is not just about styling, but to connect to people and designing products that have values are more meaningful.
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